Did you know, the temperature of your wash makes up to 60% of your laundry's CO2 footprint?*
Turning colder is a small change at home that can have a big impact on the environment. That's why Bold Pods are designed to deliver a brilliant clean even in a cold wash.
If everyone in the UK washed colder, we could save up to 750,000 tonnes of CO2 per year. That's the equivalent of taking up to half a million cars off the road!**
To make an even bigger impact, Bold will make a donation to support WWF’s climate, polar and wider conservation work for every Bold Pods Cold Wash special pack purchased***.
*Simplified Life Cycle Analysis breakdown
**Illustration of turning down the washing temperature from 40°C to 20°C, expressed in total CO2 savings.
***Between 01/07/2021 and 30/06/2022, £0.05 per pack of Ariel, Fairy Non Bio and Bold Pods, with a minimum donation of £200,000, will be donated to WWF-UK, a charity registered in England & Wales (1081247) and Scotland (SC039593) to support WWF-UK’s climate, polar and wider conservation work. WWF and 1986 Panda Symbol are owned by WWF. All rights reserved.
All-in-1 Pods Washing Capsules: Clean, Freshen, Soften
Brilliant hygienic cleaning with built-in fabric softener
Touch-activated perfume technology for long-lasting freshness
Enjoy the blissful scent of Lavender & Camomile
Try the Dream Team: Bold + Lenor Fabric Conditioner + Lenor Scent Booster
Child-Lock System
